Director of Strategic Partnerships

ABOUT US

Circle is building the world’s leading AI-powered, all-in-one platform for digital businesses. We make it possible for creators, coaches, educators, and businesses to bring together their audience with engaging discussions, live streams, events, chat, courses, and payments — all in one place, all under their own brand.

We’re proud to be a fully remote company of around 270 (and growing!) team members from 30+ countries around the world. We seek exceptional individuals around the world, set them up to do the best work of their lives, and in turn, create a meaningful impact in their own lives. We don't track hours, but we do manage for high expectations very closely. We collaborate across time zones, are highly async, and like to document a lot.

Twice a year, we bring the whole company together in beautiful places around the world for our company offsites. So far, we’ve hosted offsites in Turkey, Portugal, Mexico, Thailand, Colombia, Italy, Ireland, and more, with still more to come!

Check out our Careers https://careers.circle.so/ page for more about working at Circle.

ABOUT THE ROLE

The Director of Strategic Partnerships will lead the strategy, growth, and performance of Circle's partnerships function, building programs and relationships that strengthen Circle's brand while driving meaningful business outcomes.

This role sits at the intersection of business development, partnerships, creators, content, and growth. You'll be responsible for translating Circle's broader company priorities into a forward-looking partnerships strategy, identifying where and how we invest, developing our most important creator and strategic relationships, and ensuring those investments translate into measurable impact across customer growth, brand awareness, and market position.

A core part of the role is bringing strong creative and commercial judgment to the work, operating as a genuine strategic partner to the people on the other side of the table. You'll cultivate and maintain those relationships directly, building campaigns, offers, content, and experiences that feel authentic to their audiences — and developing strategies that grow revenue for both parties, so that Circle and the partner each achieve their own goals rather than just executing against Circle's priorities.

You'll also build the systems, team, and operating model required to scale the function, moving successful initiatives from one-off execution into repeatable programs that can grow without depending on a single person to drive every detail. This is essential to the function’s ability to achieve significant impact on ICP trials and for the director to be successful in this role. In addition to the operational expertise to move something from incubation to repeatable system, this role has to also be creative enough to continuously develop new strategic programs.

Reporting to our SVP, Ecosystem, you'll work closely with Circle's founders and leadership team, as well as teammates across Community Growth, Media, Demand Generation, Product Marketing, our Design Studio.

WHAT YOU'LL BE DOING

- Own Circle's Partnerships strategic planning, and roadmap, using deep, company-wide knowledge of Circle's business, strategy, and goals to originate new concepts and ideas that extend the function's impact beyond its current scope — connecting partnership investments to company priorities, measurable business outcomes, and providing strategic direction to managers across multiple areas and operations.

- Take ownership of the function's contribution to new business and other agreed performance goals, using those outcomes to inform where we invest, what we build, and how we prioritize.

- Build repeatable partnership programs and playbooks that allow successful initiatives such as webinars, challenges, creator campaigns, launches, and event activations to scale without requiring the same level of hands-on involvement each time.

- Develop a forward-looking quarterly and annual partnership plan across creator partnerships, strategic relationships, campaigns, launches, events, and other high-impact opportunities.

- Lead Circle's highest-value creator and strategic partnerships, including relationship development, opportunity identification, deal strategy, negotiation, creative direction, and long-term growth.

- Shape the content and creative strategy behind major partnerships, working closely with partners to develop ideas that are authentic to their audience, differentiated in the market, and effective for Circle. This includes bringing in leadership on a case-by-case basis in areas where there could be partnership impact across multiple functions.

- Bring a strong marketing mindset into partnership development, including offer strategy, audience journeys, conversion opportunities, and ways Circle and its partners can create greater value together over time.

- Develop a sophisticated measurement framework for brand activities (i.e. event sponsorships, activations, etc.), so we are leveraging data and insight to inform investments and decisions.

- Establish clear measurement, reporting, and decision-making frameworks for the function, using performance and qualitative insights to improve future investments.

- Support cross-functional teams in a consultative capacity on any content-forward initiatives.

WHAT YOU'LL NEED TO BE SUCCESSFUL

- Exceptional written and verbal communication skills in English (CEFR C2 or equivalent https://englishonline.britishcouncil.org/free-english-level-test-cefr-2/), as most collaboration at Circle happens asynchronously.

- 10+ years of experience building 6-7 figure strategic partnerships, creator programs, brand initiatives, or strategic growth programs within SaaS, technology, the creator economy, or a similarly fast-moving industry.

- Strong business development skills including pipeline management, negotiation, partner development, and cross-functional project management.